Watch Out for These 3 Marketing Tactics When Shopping for Hearing Aids

If you’re a first-time hearing aid buyer, your journey will likely be confusing. Here are 3 marketing tactics you should be aware of if you’re shopping for prescription or over-the-counter hearing aids. Searching for and buying prescription hearing aids can be a confusing journey, making it important for you to research hearing aids and audiologists before making a purchase. So, … Read More

Analyzing the AARP Article on OTCs

A little more than a year ago, over-the-counter hearing aids officially arrived in the U.S. consumer market, creating concern among hearing professionals and confusion among consumers. The original legislation that made OTCs a reality had good intentions—to make hearing aids more accessible and affordable, but the jury is still out on where things stand in that regard. In this blog, … Read More

It’s a New Year. Is it Time for New Hearing Aids?

As we ring in 2024, after attending holiday gatherings, one of the questions you may be asking yourself is, “Am I hearing as well as I could be?” To answer that question, start with a comprehensive hearing evaluation performed by a doctoral-level audiologist. A hearing evaluation should include a thorough discussion of your symptoms, medical history, medication review and any … Read More

Don’t Wait Until End of Year to Get Hearing Checked

The clock is ticking down on 2023, and though there are still a few weeks left on the calendar, if you’re considering having your hearing checked and possibly buying prescription hearing aids soon, you should schedule that appointment now. Why? Because typically, end-of-the-year appointments are hard to come by. Many individuals wait until the last minute to schedule a variety … Read More

What’s the Most Affordable Hearing Aid?

With over-the-counter (OTC) hearing aids now approved by the Food and Drug Administration, hearing aid options have increased significantly and run the gamut from entry-level OTCs to more advanced prescription hearing aids, but how do you know what the most affordable option is for you? Whether you’re looking for OTC or prescription hearing aids, consider your budget, hearing needs, and … Read More

Four Things to Consider When Purchasing Hearing Aids

When you’re in the market for hearing aids, you tend to focus on two things—the technology you think you need to hear better and price. Both of those are important issues, but buying hearing aids is far more complex than many other consumer purchases. The decision you make not only impacts how well you hear, but how well you communicate … Read More

Where Should You Buy Hearing Aids?

Hearing aids are sold in a variety of locations—professional audiology clinics that employ doctoral-level audiologists, franchise chains and wholesale clubs, and retail stores. While it may seem convenient to buy your hearing aids from a wholesale club or a retail store, a comprehensive hearing evaluation is a medical test, not something that typically is done at the same place where … Read More